Documentation

Assign Agent to Source

Every lead gets contacted. Automatically.

Auto-Assign AI to Your Leads

Lead comes in. AI contacts them. No clicks required.


Steps

  1. Go to Lead Sources
  2. Click on your source
  3. Find Assigned Agent
  4. Select an AI agent
  5. Click Save

Every new lead from this source now gets AI outreach automatically.


What Happens

┌──────────────┐
│  Lead        │  ← From Facebook, website, etc.
│  Arrives     │
└──────┬───────┘
       │ Instantly

┌──────────────┐
│  Assigned    │  ← Based on source
│  to Agent    │
└──────┬───────┘
       │ Within seconds

┌──────────────┐
│  AI Sends    │  ← Using that agent's personality
│  First Text  │     and context
└──────────────┘

Zero delay. Zero manual work.


Why Different Agents Per Source?

SourceAgent Strategy
Facebook AdsCasual, friendly — they saw a social ad
Google AdsDirect, professional — they searched with intent
ZillowReal estate focused — they're actively looking
Website FormInbound, warm — they came to you

Different context. Different approach. Better conversion.


FAQs

"What if I don't assign an agent?" Leads arrive but AI won't contact them. You'll need to manually reach out or assign an agent to each lead.

"Can different sources have different agents?" Yes. That's the point. Customize per source.

"Can I change the agent later?" Yes. New leads will use the new agent. Existing leads keep their current agent.

"What if I want no AI on some sources?" Leave the agent unassigned. Leads still arrive; you handle outreach manually.

"Can I assign the same agent to multiple sources?" Yes. One agent can handle all sources if you prefer.

"Do I need to configure the agent first?" Yes. Create and configure the agent before assigning. Create an agent →