Documentation

Import via CSV

Upload your list. AI works through every lead.

Import Leads. Set It. Forget It.

Got a spreadsheet? Upload it. AI contacts every lead while you do something else.


How It Works

┌─────────────────────────────────────────────────────────────┐
│                     YOUR CSV FILE                           │
│  ┌─────────┬──────────────┬─────────────────┬──────────┐   │
│  │  Name   │    Phone     │     Email       │  Notes   │   │
│  ├─────────┼──────────────┼─────────────────┼──────────┤   │
│  │  John   │ +15551234567 │ john@email.com  │ Buyer    │   │
│  │  Sarah  │ +15559876543 │ sarah@email.com │ Seller   │   │
│  │  Mike   │ +15555551234 │ mike@email.com  │ Investor │   │
│  └─────────┴──────────────┴─────────────────┴──────────┘   │
└─────────────────────────────────────────────────────────────┘


                    ┌─────────────────┐
                    │   UPLOAD TO     │
                    │  ROCKET AGENTS  │
                    └────────┬────────┘

                    Set the pace: 25/hour


          ┌──────────────────┴──────────────────┐
          │           AI DRIP CAMPAIGN          │
          │                                     │
          │  Hour 1: Contact leads 1-25         │
          │  Hour 2: Contact leads 26-50        │
          │  Hour 3: Contact leads 51-75        │
          │  ...continues until done...         │
          └──────────────────┬──────────────────┘


                    ┌─────────────────┐
                    │    MEETINGS     │
                    │     BOOKED      │
                    └─────────────────┘

Steps

  1. Go to Leads in the sidebar
  2. Click Import
  3. Upload your CSV file
  4. Map columns to fields (Name, Phone, Email)
  5. Set your drip rate (leads per hour)
  6. Click Import

That's it. AI takes over.


CSV Format

ColumnRequiredDescription
nameYesFull name (for personalization)
phoneRecommendedPhone number for SMS
emailOptionalEmail address
notesOptionalContext AI can use

Example CSV

name,phone,email,notes
John Smith,+15551234567,john@example.com,Looking for 3BR home
Jane Doe,+15559876543,jane@example.com,First-time buyer
Mike Wilson,+15555551234,mike@example.com,Investment property

Setting the Drip Rate

This is important. The drip rate controls how fast AI contacts your leads.

SettingBest For
10/hourLarge lists, slow nurturing
25/hourBalanced approach (recommended)
50/hourUrgent campaigns, hot leads
UnlimitedTime-sensitive lists

Why drip?

  • Prevents overwhelming yourself if many leads respond
  • Spreads outreach across business hours
  • Avoids carrier flagging from too many texts at once

FAQs

"What happens after I import?" AI starts contacting leads at your drip rate. You can watch progress in real-time.

"What's the maximum import size?" 10,000 leads per import. Need more? Run multiple imports.

"What if I upload duplicates?" We detect duplicates by phone number and skip them.

"Can I pause an import?" Yes. Go to the Import Queue and pause anytime.

"What if some rows have errors?" The importer shows which rows have issues. Fix or skip them.

"Does AI contact leads at night?" No. AI respects business hours. Outreach pauses overnight.

"Can I cancel an import?" Yes, but already-contacted leads stay contacted.

"What phone format should I use?" International format with country code: +15551234567

"Can I add custom fields?" Yes. Extra columns become notes AI can reference in conversations.


Pro Tips

Segment Your Lists

Don't dump everything in one import. Split by:

  • Source — Facebook vs Zillow vs website
  • Intent — Hot leads vs cold leads
  • Timeline — Ready now vs 6+ months

Different segments can have different drip rates.

Time Your Imports

Import Monday morning. Leads contacted early in the week book more meetings than Friday leads.

Start Small

First import? Do 50 leads to test. Check the conversations. Then import the rest.