Marketing Strategy

Campaign planning, budgets, analytics, and conversion optimization.

30 articles

Jun 18, 2025

Earned Media Value: Why Should You Care?

What is earned media value and why does it matter? Learn the formula, see real examples, and understand how to measure marketing impact.

Read article

Jun 4, 2025

Visual Content Creation Tools: Which Are Worth It?

Discover top visual content creation tools and templates to boost engagement. Learn which design platforms are easiest and most effective.

Read article

Jun 2, 2025

Consumer Trends 2025: What Will Define Buying Behavior?

Explore key consumer trends in 2025 with data from over 700 people. Learn how behaviors, media habits, and preferences are changing fast.

Read article

Jun 2, 2025

Ecommerce Customer Journey: Are You Doing It Right?

Learn what the ecommerce customer journey is and how to map it to boost conversions. Includes stages, tips, and a free journey map template.

Read article

May 28, 2025

Customer Experience in Affiliate Marketing: Does It Matter?

Learn how customer experience impacts affiliate marketing, boosts conversions, and creates loyal audiences in today’s competitive landscape.

Read article

May 25, 2025

Cost Per Acquisition: What’s a Good CPA?

Learn how to calculate and lower your cost per acquisition (CPA). Discover what makes a good CPA and how it impacts your ad strategy.

Read article

May 25, 2025

Best Website Designs: Are These Trends Right for You?

Explore 30 of the best website designs for inspiration. Learn modern design tips and see award-winning sites with high-impact aesthetics.

Read article

May 24, 2025

Customer Journey SEO: Does It Boost Conversions?

Learn how customer journey SEO improves conversions, aligns with buyer behavior, and makes every click count in your strategy.

Read article

May 22, 2025

Google Analytics for Small Business: Worth It?

Struggling with small business ads? Learn how to use Google Analytics to improve strategy, target smarter, and increase conversion rates.

Read article

May 20, 2025

Landing Page Tips: Are You Losing Sales?

Struggling with landing page conversions? Discover 5 actionable tips to boost engagement and turn visitors into customers.

Read article

May 18, 2025

Amazon Collages: Game Changer for Creators?

Amazon's new Collages feature lets influencers create shoppable content directly in-app. Will it reshape social commerce?

Read article

May 16, 2025

Customer Experience: Is It the Future of Marketing?

Discover why customer experience is now the core marketing KPI, how it boosts retention and revenue, and what it means for your strategy in 2024.

Read article

May 15, 2025

Competitor Campaigns: Do They Boost Lead Gen?

Can competitor search campaigns drive high-value leads fast? See how strategic bidding and copy updates improved CPL and lead volume.

Read article

May 15, 2025

Hyper-Local Marketing: Does It Still Work in 2025?

Discover how content marketing and PPC can help your business dominate hyper-local markets in 2025. Boost visibility, trust, and local sales now.

Read article

May 6, 2025

Landing Page Copy: What Really Converts in 2025?

Learn how to write landing page copy that converts with 8 proven tips. Discover effective strategies to boost engagement and drive conversions.

Read article

May 4, 2025

Digital Video Advertising: Is It Worth the Hype?

Digital video advertising surged 19.2% in 2024. Discover what this growth means for affiliate marketers and the evolving ad landscape.

Read article

May 4, 2025

Vanity Metrics: Are You Tracking the Wrong KPIs?

Learn why vanity metrics can hurt your marketing strategy and what actionable metrics you should track instead for smarter decision-making.

Read article

Apr 24, 2025

Gated Content: Should You Use It in Marketing?

Learn what gated content is, when to use it, and how it compares to ungated content. Includes examples and marketing best practices.

Read article

Apr 15, 2025

Customer Journey Analytics: Do You Really Need It?

Discover why 90% of marketers agree journey analytics is key to success, with companies seeing up to 54% higher ROI. Learn implementation steps and best practices.

Read article

Apr 11, 2025

Media Planning Tools: Which One Actually Works?

Explore 13 top media planning tools and find out which delivers real results. Includes free template for streamlined planning.

Read article

Apr 9, 2025

Marketing Campaigns: What Works?

Learn how to build a successful marketing campaign with key strategies, examples, and data-backed insights to reach your target audience.

Read article

Apr 9, 2025

Marketing on a Budget: What Still Works?

Marketing on a budget? Discover why mailers, billboards & local influencers still matter more than you think.

Read article

Apr 8, 2025

Marketing Budget Template: Do You Need One?

Learn how to manage your marketing budget and download free marketing budget templates to optimize spending and growth.

Read article

Apr 4, 2025

Ecommerce Website Optimization: Is Data the Key?

Boost ecommerce sales with expert-backed website optimization tips, from heatmaps to A/B testing. Data-driven strategies that boost conversions.

Read article

Apr 4, 2025

Video Marketing Statistics: What’s Changing in 2025?

Explore key video marketing statistics for 2025 including social media, YouTube Shorts & performance trends to guide your strategy.

Read article

Apr 4, 2025

Similarweb Alternatives: Which One Is Best for You?

Discover 4 top Similarweb alternatives for SEO, competitor analysis, & emerging trends. Find the right tool for content & digital strategy success.

Read article

Apr 3, 2025

Startup Marketing Strategy: What Really Works?

Discover proven startup marketing tactics and digital strategies that drive real growth. Ideal for early-stage businesses competing in 2025.

Read article

Apr 2, 2025

AIDA Model: Does It Still Work in 2025?

Discover how the AIDA model drives marketing success in 2025. Learn how Attention, Interest, Desire, and Action convert leads into loyal customers.

Read article

Mar 28, 2025